Bright & Beautiful is a TV magazine program hosted by seven children drawn from migrant and host communities in the tri-State area. The major goal of this program is to engage the target audience of Child Spark Initiative, provide project information in a timely manner and develop an enduring relationship with the brand.

 

The two anchors are supported by five other children who present separate segments of the show. Each segment is based on themes surrounding education, arts and crafts, health, sports, entertainment, invention or creative thought and career. 

 

The lead anchors feature interviews with special guests and other tit-bits that make the show very entertaining.